Civil Rights Group Pressures Corporate Sponsors Over 2016 RNC

“Do they want riots brought to us by Coca-Cola?”

Supporters cheer Donald Trump at a campaign stop in West Chester, Ohio last month. (AP Photo/John Minchillo)

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Corporations are getting skittish about sponsoring the Republican National Convention in Cleveland this July. Some are worried about Donald Trump’s divisive politics, and others are concerned about being linked to highly publicized protests and violence, reports the New York Times.

Coca-Cola has already declined to match the $660,000 it gave for the 2012 GOP convention, allocating only $75,000 and indicating that it does not plan to provide more. The decision came on the heels of a campaign organized by Color of Change, a civil rights advocacy group that says it has collected more than 100,000 signatures on a petition demanding that Coca-Cola and other corporations decline to sponsor the event. Doing so, states the petition, is to essentially endorse Trump’s “hateful and racist rhetoric.”

While Color of Change has focused primarily on Coca-Cola, it says other companies will be targeted if they don’t vow to withdraw contributions as well. Representatives from Cisco and AT&T have issued statements indicating that they intend to contribute technical services to both parties’ conventions again this year. Walmart has yet to contribute anything, despite contributing $150,000 last year. (A spokesperson told the Times the corporation had been considering reducing its involvement even before Trump’s rise.) Google and Apple declined to comment.

“These companies have a choice right now, a history-making choice,” Rashad Robinson, the executive director of Color of Change, told the Times. “Do they want riots brought to us by Coca-Cola?”

Talk of riots recalls the violent 1968 Democratic National Convention, and Trump himself has suggested there will be riots if he isn’t the chosen nominee. The city of Cleveland recently sought bids for about 2,000 sets of riot gear for its police, and a local musician is even selling T-shirts touting that the convention is “gonna be a riot.”

(Credit: Colin Dussault)

Losing donors and sponsors is particularly troubling this year, the first that federal funding will not be available for either party’s convention. A spokesperson for the Cleveland 2016 Host Committee sought to downplay any concerns about fundraising, saying that corporations and other donors had pledged $54 million of the $64 million bill for the event, and that the committee has “the majority” of that funding already in hand. But an anonymous source with knowledge of convention fundraising told the Times that party officials are concerned donors may not follow through if Trump is chosen.

If not, the Republican Party, local government or wealthy donors may need to step in to foot the bill. The state of Ohio, Cuyahoga County and the city of Cleveland are already contributing to convention costs. The city has high hopes for its role as host, with Democratic Mayor Frank Jackson estimating that the convention will have a $200 million impact, and 82 percent of the region’s residents polled in a recent survey saying they think the convention will boost the region’s economy.

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Jen Kinney is a freelance writer and documentary photographer. Her work has also appeared in Philadelphia Magazine, High Country News online, and the Anchorage Press. She is currently a student of radio production at the Salt Institute of Documentary Studies. See her work at jakinney.com.

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Tags: 2016 presidential election

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